Urysia Limited is the sole importer and distributor of Peugeot in Kenya and the East African region. The brand was introduced into the Kenyan market in 1958 and has remained a household name to date. Globally, the Peugeot marque remains synonymous with safety, comfort reliability, durability and efficiency, qualities that have endeared the brand to different customer groups.
Overall Purpose
Responsible for generation of revenue and overall success of the assigned vehicle brand.
Mission
- Improve and grow the business unit by fostering and developing relationships with customers, suppliers and other partners.
- Improve profitability of the business unit through careful strategic planning and positioning.
Activities (Responsibilities)
- Represent our Brand, with a comprehensive understanding of our offerings.
- Achieve Company objectives through effective planning, setting sales goals, analyzing performance data, and projecting future performance.
- Oversee the Sales unit of the Brand to ensure Company quotas and standards are met.
- Develop and review forecasts and profits across departments under the Brand.
- Track, analyze, and communicate key quantitative metrics and business trends related to Brand performance.
- Generate leads, build and nurture client relationships.
- Create and execute a strategic sales plan that expands customer base and extends national and regional reach.
- Research consumer needs and identify how our solutions meet them.
- Understand competitors, their strategies and counter-tactics towards improving positioning of the Brand.
- Champion and oversee adherence to Brand standards for all activities related to the Brand.
- Collaborate with other business units on developing, recommending and executing both short and long-range advertising plans, sales promotions, staffing needs, lease promotions and compensation plans.
- Attend to customer complaints, ensuring that a high level of customer satisfaction is obtained and maintained.
- Meet with potential clients and grow long-lasting relationships by understanding their needs.
- Assist in recruitment of personnel under the Brand, set objectives, train and coach, and monitor performance ensuring assigned tasks and responsibilities are fulfilled.
- Identify knowledge gaps within the team and develop a plan to fulfil them.
- Manage month-end and year-end close processes.
- Continuously develop personal leadership, hiring, and training skills while ensuring the team is using effective tactics to meet revenue objectives.
- Work with other business unit managers to ensure appropriate resource allocation for priority business opportunities.
Qualifications
- Degree in business administration, with focus on sales or related qualification.
- 5+ years in the automotive industry, with experience in premium and/or luxury vehicle sales and sales management.
- Proven track record in the sales cycle from planning to closure.
- Demonstrated ability to develop and realize accurate forecasts / projections.
- Excellent communication, interpersonal, and organizational skills.
- Demonstrated leadership ability.
