Marketing and CommunicationsFull-TimeMid-level(3-5 yrs)
Job Description
We are seeking a detail-oriented and proactive Marketing and Training Executive responsible for developing and implementing marketing strategies while coordinating and delivering product and skills training to internal teams and external clients. The successful candidate will be in charge of brand growth, customer engagement, and capacity building to support business development and overall company performance.
Key Responsibilities
Develop and execute marketing strategies to promote company products and services.
Plan and manage digital marketing campaigns (social media, email marketing, website content, paid ads).
Create marketing materials including brochures, presentations, product catalogues, and promotional content.
Conduct market research to identify trends, customer needs, and competitor activities.
Organize and coordinate promotional events, exhibitions, and product launches.
Monitor campaign performance and prepare marketing reports with measurable KPIs.
Collaborate with the sales team to align marketing strategies with revenue targets.
Develop structured training programs for staff, distributors, and customers.
Conduct product knowledge training and demonstrations.
Prepare training materials, manuals, and presentations.
Organize workshops, seminars, and onboarding sessions.
Assess training effectiveness and provide improvement recommendations.
Support field teams with technical product training where required.
Qualifications/ Requirements
Bachelor’s degree or a Diploma in Marketing, Business Administration, Communications, or related field.
3 years’ experience in marketing, training, or a related role.
Experience in digital marketing and campaign management is an added advantage.
Prior experience in product training or corporate training is desirable.
Excellent communication and presentation skills.
Analytical skills with ability to interpret marketing data.
Creative thinking and content development skills.
Ability to work independently and collaboratively.
High attention to detail and professionalism.
How to Apply
Interested and qualified candidates should forward their CV to: careers@orchidhr.co.ke using the position as the subject of the email.
How to Apply
Interested and qualified candidates should forward their CV to: careers@orchidhr.co.ke using the position as the subject of the email.