Marketing and CommunicationsFull-TimeMid-level(3-5 yrs)
Job Description
Bidii Credit is building the future of digital lending, payments and financial services in Kenya. We’re looking for a sharp, execution-focused Marketing Executive to drive growth, brand visibility and customer acquisition.
What You Will Do
Campaign Management: Own and execute end-to-end marketing campaigns across both digital and offline platforms.
Lead Generation: Drive lead generation and conversion strategies specifically tailored for lending and fintech products.
Digital Presence: Manage and grow the company's social media channels and overall digital footprint.
Content Creation: Create compelling marketing content including ads, posters, and online campaigns.
Performance Tracking: Monitor and track campaign performance to ensure a strong Return on Investment (ROI).
Activations: Run field activations and manage strategic partnerships.
Sales Support: Support sales teams in converting leads into loyal customers.
Requirements and Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: At least 5 years of experience in marketing (experience within the fintech or financial services industry is a significant advantage).
Digital Proficiency: Strong skills in social media management, SEO, Analytics, and CRM tools.
Analytical Mindset: Data-driven approach with solid analytical skills.
Execution: A creative thinker with a proven ability to execute strategies effectively.
How to Apply
Interested and qualified candidates should apply through the provided application link below.
