Digital Marketing Executive (Social Media & Promotions)
Nairobi
Posted 13 March, 2026
Deadline 18 March, 2026
0
Marketing and CommunicationsFull-TimeEntry-level(0-1 yr)
Job Description
Our client is seeking a creative and highly energetic Digital Marketing Executive to lead social media marketing, brand activations, and promotional campaigns for their portfolio within the Food & Beverage sector. This role requires a hands-on marketing professional who enjoys creating engaging content, managing influencer partnerships, and executing brand activations across hospitality venues and events.
Key Responsibilities
Content Creation: Capture engaging content including photos, videos, Reels, TikTok videos, and live streams during brand activations and events.
Social Media Management: Develop and manage content across social media platforms; produce in-house content including product highlights and behind-the-scenes features.
Trend Alignment: Ensure consistent and timely posting aligned with current social media trends.
Influencer Engagement: Identify and collaborate with UGC creators, micro-influencers, and social media personalities (food/wine bloggers, lifestyle influencers).
Campaign Tracking: Manage influencer campaigns and track engagement performance.
Event Execution: Plan and execute wine tastings, whisky masterclasses, and product launch events.
Brand Activations: Support activations in bars, restaurants, hotels, and retail outlets; identify opportunities for participation in local festivals.
Staff Training: Train staff to confidently promote products and encourage participation in brand promotion through personal social media.
Market Analysis: Monitor social media trends and consumer behavior within the F&B sector to provide insights and recommendations.
Requirements
Diploma or Bachelor’s Degree in Marketing, Communications, Business, or a related field.
Previous marketing experience in Alcoholic Beverages, FMCG, or Food & Beverage industry is preferred.
Hands-on experience in social media marketing and content creation.
Experience organizing events and executing brand activations.
Strong network with influencers, bloggers, and hospitality venues.
Excellent communication and relationship management skills.
Ability to work evenings and weekends when events require.
Creative, proactive, and results-driven personality.
How to Apply
Interested and qualified candidates should apply online through the application portal provided by Nexus Staffing Solutions. Use the link below to access the application form and follow the instructions to submit your details.
Interested and qualified candidates should apply online via the following link: https://www.myjobmag.co.ke/apply-now/1177023. Ensure you follow all instructions on the application page.
