Business Development Executive, Retail Life

Liberty Life Assurance Kenya is a life insurance provider that has been providing relevant products to Kenyans for over 50 years. Our purpose at Liberty is to make a difference in people’s lives by making financial freedom possible. We change realities and make freedom possible by providing innovative and relevant solutions that help our customers protect their future.

The role holder will be responsible for driving retail life sales growth by recruiting, leading, and supporting agency managers, team leaders, and aggregators while building strong client and partner relationships.

Key Responsibilities

• Achieve Retail Life sales and cross-selling targets.
• Lead, coach, and manage agency sales teams.
• Generate new business from institutional and corporate clients.
• Conduct product training and performance reviews.
• Ensure compliance with regulatory and company policies.
• Maintain high customer service and retention standards.

Qualifications

• Bachelor’s degree in Marketing, Insurance, Economics, Actuarial Science or other business related discipline.
• Progress towards Diploma in Insurance (ACII or AIIK), (at least 3 papers or equivalent).

Experience

• At least 5 years’ proven experience in Retail Life Insurance sales, with a minimum of 3 years managing and leading a sales team.
• Strong knowledge of insurance sales, agency management, and business development.