Territory Trade Marketing - Home & Personal Care Category

Key Responsibilities & Requirements

Mandatory Criteria:

• Candidate must have experience in HPC categories such as Personal Care, Home Care, Hygiene, Beauty Care, Tissue, Detergents, Skin Care, Hair Care, or Oral Care. Candidates from Beverages, Edible Oils, or predominantly Food categories will not be considered.

Education:

• Bachelor's Degree in Marketing, Business Administration, Sales, Commerce, or a related field.
• A professional qualification in Sales & Marketing will be an added advantage.

Experience:

• Minimum 4–6 years' experience in Trade Marketing, Channel Development, or Field Sales within the Home & Personal Care (HPC) industry.
• Proven experience managing distributors, trade activations, visibility programs, merchandising, and market execution initiatives.
• Strong understanding of route-to-market strategies, retail execution, and territory management.
• Demonstrated experience in driving sell-out, market share growth, and execution excellence.

Competencies:

• Strong commercial acumen and negotiation skills.
• Excellent analytical and reporting capabilities.
• Ability to work independently and drive execution across assigned territories.
• Strong stakeholder management and distributor relationship management skills.
• Proficiency in Excel, PowerPoint, and sales reporting tools.