Marketing and CommunicationsFull-TimeEntry-level(0-1 yr)
Job Description
Oasis Healthcare Group is a company that runs a chain of facilities which aim to provide a 3-tier referral system to enable clients to benefit from quality healthcare. We are seeking passionate and innovative Marketing Officers to join our dedicated marketing team in Busia. The Officer will play a pivotal role in promoting our hospital's services, enhancing our brand image, and engaging with the community. The ideal candidate will possess a strong marketing background, excellent communication skills, and a passion for healthcare.
Key Responsibilities
Strategy Development: Develop comprehensive marketing plans and strategies to promote the hospital's services.
Market Segmentation: Identify target audiences and market segments for various healthcare services.
Campaign Execution: Execute awareness campaigns across multiple channels, including digital, print, social media, and events.
Content Creation: Create compelling and informative content for marketing materials, including brochures, social media, and newsletters.
Social Media Management: Manage and update the hospital's social media accounts, including content creation, scheduling, and engagement with followers.
Trend Monitoring: Monitor social media trends and recommend strategies to increase engagement and followers.
Stakeholder Relations: Establish and maintain relationships with community organizations, healthcare professionals, and local businesses to promote the hospital's services.
Community Engagement: Organize and participate in community events and health fairs.
Advertising: Implement and optimize online advertising campaigns to increase the hospital's online presence.
Market Research: Conduct market research to identify industry trends, competitor strategies, and growth opportunities.
Performance Analysis: Analyze and report on the effectiveness of marketing initiatives, providing recommendations for improvement.
Patient Feedback: Gather and analyze patient feedback to make data-driven marketing decisions and improve patient satisfaction.
Job Requirements
Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in marketing, preferably in the healthcare sector.
Strong written and verbal communication skills.
Proficiency in digital marketing tools and platforms.
Creative thinking and the ability to generate innovative marketing ideas.
Excellent interpersonal skills and the ability to build relationships with diverse stakeholders.
How to Apply
Interested candidates should email their cover letter and detailed curriculum vitae ONLY, including the names and contacts of three references, to hr@oasishealthcaregroup.com on or before 25th March 2026.
The email subject line MUST include the position title and the location being applied for, e.g., “MARKETING & LIAISON OFFICER- BUSIA.”
Note: Canvassing of any nature will lead to automatic disqualification.
How to Apply
Interested candidates should email their cover letter and detailed curriculum vitae ONLY, including the names and contacts of three references, to hr@oasishealthcaregroup.com on or before 25th March 2026.
The email subject line MUST include the position title and the location being applied for, e.g., “MARKETING & LIAISON OFFICER- BUSIA.”
