Marketing Assistant – Retail

Role Overview

We’re looking for a sharp, execution-driven Marketing Assistant to support fast-paced retail campaigns across our furniture business. This role blends creativity, data, and commercial thinking—ideal for someone who enjoys turning ideas into sales.

You’ll play a key role in campaign execution, content creation, digital marketing, in-store activations, and customer engagement, ensuring our brand stands out and drives measurable results.

Key Responsibilities

Campaign Execution & Coordination

• Assist in planning and executing marketing campaigns (sales, promotions, seasonal offers).
• Coordinate with branches and sales teams to ensure smooth campaign rollout.
• Track campaign timelines and deliverables to ensure deadlines are met.

Digital Marketing Support

• Manage and update content across social media platforms and WhatsApp channels.
• Assist in managing online leads, inquiries, and customer engagement funnels.

In-Store & Branch Marketing

• Support implementation of in-store branding (POS materials, signage, displays).
• Ensure consistency of brand messaging across all branches.
• Assist in organizing activations, promotions, and customer events.

Content & Creative Support

• Work with designers to develop marketing materials.
• Write basic marketing copy for promotions, captions, and SMS/WhatsApp campaigns.
• Capture basic content (photos/videos) for real-time marketing needs.

Data, Reporting & Insights

• Track performance of campaigns (footfall, leads, conversions, sales).
• Maintain marketing reports and dashboards.
• Provide insights and recommendations based on campaign performance.

Customer-Centric Marketing

• Support customer engagement initiatives.
• Assist in improving customer journey across online and offline touchpoints.
• Help manage CRM or lead databases.

Requirements

Qualifications & Experience

• Bachelor’s Degree or Diploma in Marketing, Business, Communications, or a related field.
• 1-2 years’ experience in marketing (retail experience is a strong advantage).
• Basic understanding of content creation and digital marketing (social media, ads, content).
• Experience working in a fast-paced, target-driven environment.

Key Skills & Competencies

• Strong execution and attention to detail.
• Good communication and coordination skills.
• Commercial awareness (understands sales impact).
• Creative thinking with a practical approach.
• Basic data analysis and reporting skills.
• Ability to multitask and meet tight deadlines.
• Proactive and solution-oriented mindset.

How to Apply

Interested and qualified candidates should apply online through the CDL Zoho Recruit portal by visiting the application link provided below.