Digital Marketing Officer (Manufacturing - Building Materials)

Key Responsibilities

• Develop, manage, and implement digital marketing campaigns to promote company’s brand awareness and product adoption.
• Manage digital media buying as per the set annual budgets.
• Oversee SEO and SEM management.
• Manage the company website.
• Execute Email and SMS marketing campaigns.
• Manage brand messaging across all digital platforms.
• Coordinate content for social media and online community engagement.
• Collaborate with sales, marketing, and operations teams to align digital strategies.

Qualifications and Experience

• Bachelor’s degree or Diploma in Marketing, Communications, Digital Media, or a related field.
• 5 years’ experience in digital marketing, social media management, or content creation.
• Proficiency with social media platforms, Google Ads, SEO, and analytics tools (Google Analytics, Meta Ads Manager, etc.).
• Proven creativity and innovation in content creation.
• Strong analytical and reporting skills.
• Effective time management and multitasking abilities.

How to Apply

Interested and qualified candidates should forward their CV to: careers@orchidhr.co.ke using the position as the subject of the email.