Liberty Life Assurance Kenya is a leading life insurance provider that has been delivering relevant financial solutions to Kenyans for over 50 years. Our purpose is to make a difference in people’s lives by making financial freedom possible.
The Unit Leader is charged with the responsibility of recruitment, coaching, managing, and achieving results through individual sales and with the help of Sales Agents in line with Liberty Life business objectives and code of ethics.
Key Responsibilities
Agent Recruitment & Motivation: Recruit, train, supervise, and motivate Agents within Liberty Life for the purpose of soliciting, procuring, and promptly submitting applications for insurance and annuity products.
Coaching & Mentoring: Offer training and development to Liberty Life Agents within the unit while coaching and mentoring them for high performance.
Talent Management: Identify and nurture talent/high performers within the unit.
Performance Contracts: Ensure that the team achieves set production targets through completion and signing of performance contracts/agreements with agents on a monthly basis.
Goal Setting: Assist in goal setting by agents as well as their continuous goal evaluation and appraisal.
Reporting: Deliver timely reports on team production every week to the Agency Manager.
Client Database Management: Establish and maintain a sound client base and leads for agents within the unit.
Market Penetration: Implement market dominance strategies by creating and nurturing sustainable business relationships with Employer Markets for the distribution of Liberty Life products.
Strategic Execution: Rally the team towards Employer Markets and monitor the sales of these markets periodically and report on the same for informed marketing strategy.
Specifications and Qualifications
Must have a Certificate of Proficiency (COP) or completed any other insurance professional qualification with an IRA Licence for the current year.
Completed an Academic Diploma or Diploma in Insurance.
Proven good performance record of 3 years from a financial institution or insurance sector.
Must have a proven performance record in ethical business practices and be above reproach in matters of integrity.
Good interpersonal and organizational skills.
Strong presentation skills.
Ability to excel in a fast-paced, multi-faceted team environment.
Ability to work under minimum supervision.
Good problem-solving skills.
Ability to coach and mentor a team.
Prior experience in leading a sales team within the insurance industry is an added advantage.
Experience
Should be an agent/Leader with a proven and successful sales track record.
How to Apply
If you meet the requirements, you are encouraged to forward your application and updated CV to hr@libertylife.co.ke by 5th June 2026. Clearly state the job title Unit Leader on the subject heading. Liberty Kenya is an equal opportunity employer and actively encourages diversity.
