The Trade Development Representative role is essential for driving market penetration and generating revenue by establishing and managing relationships with commission-only agents and securing partnerships with key property stakeholders in assigned territories. This position focuses heavily on strategic B2B engagement to secure permissions for Poa Internet services within residential and commercial properties.
Overall Role Responsibility
The primary responsibilities include:
- Recruit, engage, activate, and generate revenue from commission-only agents.
- Leverage business growth by activating and improving commission-only agent productivity.
Role Responsibilities
- Market Penetration: Identify and map key property agencies, real estate companies, and landlords in the assigned territories.
- Agent Recruitment & Mapping: Effectively manage the identification and recruitment of Agents, specifically targeting community areas that Poa serves.
- B2B Engagement: Conduct professional presentations and meetings with landlords or property agents to secure permissions for Poa to provide internet access.
- Partnership Development: Negotiate agreements that enable Poa to serve all or the majority of tenants within buildings or estates.
- Pipeline Management: Build and maintain an active pipeline of potential properties through consistent engagement, follow-ups, and relationship nurturing.
- Collaboration: Work closely with installation, marketing, and sales teams to ensure smooth rollout and tenant activation once agreements are secured.
- Market Intelligence: Stay informed about property trends, competitor strategies, and internet service adoption patterns within real estate.
- Reports: Track performance, report progress on partnerships, and provide actionable feedback for process improvement.
Academic & Minimum Qualifications Required
- Diploma or Bachelor’s degree in sales, marketing, business administration, real estate, or a related field.
- Minimum of 5 years’ experience in B2B or enterprise sales within service sectors such as telecommunications, internet service providers (ISP), insurance, or real estate.
- Minimum of 2 years in managing sales and commission-only agent recruitment.
Key Competencies Required for the Role
- Relationship Builder: Skilled at creating and maintaining trust-based relationships with decision-makers (landlords, agents, and property managers).
- Negotiator: Strong influencing and persuasion skills with the ability to secure win-win agreements.
- Business Acumen: Understands how property and internet service models intersect and can articulate business value to partners.
- Proactive & Goal Driven: Self-motivated with a clear focus on meeting sales and partnership targets.
- Analytical Thinker: Able to identify trends, assess market opportunities, and propose solutions.
- Adaptable: Thrives in a fast-paced and changing business environment and adjusts to different client types.
- Team Player: Collaborates effectively with internal teams to deliver seamless partner onboarding and activation.
- Demonstrated ability to close business partnerships or bulk sales deals.
- Excellent communication and presentation skills.
- Proficient in CRM tools, lead management, and reporting.
