Advertising, Arts and MediaTemporaryMid-level(3-5 yrs)
Job Description
JUMIA is an e-commerce startup with an aim to mimic Amazon’s success by delivering a wide range of items, from toys to generators across the African continent. We are looking for a Social Media Associate on a temporary basis to implement our Social Media marketing strategy and manage our online presence.
Responsibilities
Implement the company’s Social Media marketing strategy across all platforms.
Manage Jumia's social media accounts including Facebook, Twitter, Instagram, WhatsApp, and blogs.
Develop content, build brand awareness, and generate traffic to the various accounts.
Cultivate leads by reaching out to users on social media and converting interactions into sales.
Ensure consistent growth of likes, fans, followers, tweets, reach, and engagement with customers.
Attend and share Jumia events with the online community in real-time.
Ensure status updates, landing pages, or Facebook ads create a lasting effect on the audience.
Promote and grow the Jumia brand online through active engagement.
Listen, respond, ask questions, and engage with the audience to build community.
Create relevant content (images, video, and written) tailored to reach the company’s ideal customers.
Monitor, listen, and respond to users in a “Social” way while cultivating leads and sales.
Oversee design elements including timeline covers, profile pictures, thumbnails, ads, and landing pages.
Compile reports for management showing the results and ROI of social media engagement.
Become a brand advocate for the company in Social Media spaces.
Monitor trends in Social Media tools, applications, channels, design, and strategy.
Analyze, review, and report on the effectiveness of campaigns to maximize results.
Requirements
A Degree or Diploma in Business, Marketing, PR, or Communication.
Excellent IT skills, especially proficiency in using web applications and other ERP software.
At least 4 years of experience handling social media within an agency setting.
A Social Media enthusiast with an influential online personality.
Sharp, outgoing, and up-to-date with the latest digital trends.
How to Apply
Interested and qualified candidates should apply via the Jumia recruitment page on LinkedIn using the link provided below.