JinkoSolar (NYSE: JKS) is one of the largest and most innovative solar module manufacturers in the world. JinkoSolar distributes its solar products and sells its solutions and services to a diversified international utility, commercial and residential customer base in China, the United States, Japan, Germany, the United Kingdom, Chile, South Africa, India, Mexico, Brazil, the United Arab Emirates, Italy, Spain, France, Belgium, and other countries and regions. JinkoSolar has built a vertically integrated solar product value chain, with an integrated annual capacity of 11.5 GW for mono wafers, 10.6 GW for solar cells, and 16 GW for solar modules, as of December 31, 2019.
This role, Sales Manager for BESS (Battery Energy Storage Systems), is responsible for building and maintaining strong relationships with strategic clients in the energy storage sector. The manager will oversee the entire sales cycle, from identifying client needs and negotiating contracts to ensuring successful project delivery and after-sales support. The position requires close coordination with cross-functional teams to deliver tailored energy storage solutions that meet client expectations and align with company goals.
Key Responsibilities
Client Relationship Management:
- Build and nurture strong relationships with key decision-makers in targeted clients, including developers, EPC firms, utilities, and Independent Power Producers (IPPs).
- Act as the primary point of contact for strategic accounts, addressing their needs and ensuring customer satisfaction.
Sales and Business Development:
- Identify new business opportunities, focusing on utilities, IPPs, EPCs, and developers in the renewable energy sector.
- Independently lead the entire sales cycle, from lead generation and proposal development to contract negotiation and closure.
- Achieve sales targets and drive revenue growth by upselling and cross-selling additional products and services.
- Engage early with clients to understand their challenges and issues and convert them into opportunities.
Product Knowledge and Technical Expertise:
- Stay updated on BESS technologies, market trends, and regulatory changes affecting the energy storage industry.
- Provide clients with detailed information about the technical aspects and benefits of BESS solutions, ensuring that products meet customer needs.
- Conduct product demonstrations, presentations, and workshops to showcase BESS capabilities and advantages.
Market Intelligence and Strategy:
- Analyse market trends, client requirements, and competitor activities to shape sales strategies and product offerings.
- Contribute to the development of strategic initiatives aimed at increasing market penetration and client retention.
Reporting and Documentation:
- Prepare and present regular reports on account activities, sales forecasts, and customer feedback to senior management.
- Maintain accurate records of all sales activities, client communications, and contractual obligations in CRM systems.
Cross-functional Collaboration:
- Work closely with product development, marketing, and customer service teams to align client needs with business offerings.
- Provide feedback to internal teams on customer demands and emerging market trends to support product development and innovation.
Qualifications and Requirements
- Bachelor’s degree in electrical engineering, Renewable Energy, or related field.
- Proven experience (typically 5+/10+ years) in sales, account management, or business development, preferably within the renewable energy or energy storage sectors.
- In-depth knowledge of BESS technology, market trends, and key industry players.
- Strong negotiation, communication, and interpersonal skills.
- Ability to manage complex client relationships and deliver results under tight deadlines.
- Experience working with cross-functional teams and leading projects.
- Proficiency in CRM software and MS Office Suite.
