Peoplelink Consultants Ltd is a consultancy services company incorporated under the laws of Kenya.
This role is for a Medical Sales Representative responsible for achieving and exceeding sales targets for assigned product categories, focusing primarily on generics and surgicals, within the defined territory. The representative is crucial in executing the distribution strategy, increasing market penetration across all sales channels (pharmacies, hospitals, key regional distributors), and maintaining strong customer relationships.
Responsibilities
- Achieve and exceed monthly, quarterly, and annual sales targets for assigned product categories and accounts.
- Increase product penetration across all sales channels, including pharmacies, hospitals, and key regional distributors.
- Execute the distribution strategy to guarantee wide market availability and timely product replenishment across the territory.
- Actively promote the company's range of generics and surgicals to maximize product visibility and turnover with trade partners.
- Identify, engage, and successfully convert new customers and establish new distribution points.
- Maintain excellent working relationships with retailers, chemists, wholesalers, and hospital procurement teams through regular trade visits.
- Monitor stock levels, product display, and brand performance during trade visits, providing necessary after-sales support.
- Monitor all outstanding payments and ensure timely collections in strict accordance with the established credit policies.
- Gather current market intelligence, including competitor pricing, promotional activities, and opportunities for new product expansion.
- Maintain accurate records of daily sales calls, orders, and collections, and submit timely sales and expense reports while upholding ethical standards.
Requirements & Qualifications
- Education: Diploma or Bachelor's degree in Sales & Marketing, Science, or a related field.
- Experience: Minimum 2 years' experience in pharmaceutical sales, particularly in distribution and trade marketing.
- Expertise: Demonstrated success in selling generics and surgicals is required.
- Networking: Strong professional network within the pharmaceutical retail and distribution ecosystem.
- Teamwork: Proven experience working effectively with distribution teams in the pharmaceutical or healthcare sectors.
- Credibility: Established rapport and credibility with retailers, stockists, and distributors.
