The Co-operative Bank of Kenya Limited is seeking a qualified Marketing & Communication Officer to oversee and execute key marketing and relationship management initiatives.
The Role
Specifically, the successful jobholder will be required to:
- Oversee the development and implementation of strategic marketing initiatives with a focus on growing business volumes, customer base, and income.
- Develop models to increase the organisation’s market share and conduct regular performance reviews of products and services.
- Develop and implement initiatives for maintaining strong relationships with existing customers and building new relationships that guarantee business growth.
- Work with service providers to develop appropriate designs and artwork for company marketing materials.
- Drive marketing initiatives across various media and advertisement channels.
- Carry out market intelligence and research to identify COBSS’s needs and develop responsive products.
- Ensure thorough cost management and continually benchmark against market competition to adopt best practices for new business.
- Champion and deliver world-class customer service within the company’s Service Level Agreements.
Skills, Competencies and Experience
The successful candidate will be required to have the following qualifications:
- A Bachelor’s degree in a business-related field from a recognised university, with at least three years’ experience in sales and marketing, management, customer service, or related roles.
- Computer literate with thorough knowledge of various banking products.
- Excellent communicator with strong analytical and presentation skills; ability to work effectively in a diverse and collaborative team environment.
- Results-driven with a demonstrated track record in networking, selling, and influencing, as well as the ability to identify new opportunities.
- Excellent interpersonal skills with the ability to build long-term, high-quality, and trusted relationships.
How to Apply
Interested and qualified candidates should apply online by visiting the application link: Co-operative Bank of Kenya on www.co-opbank.co.ke.
