This role involves serving as the Future Pro Graphic Designer for NBA Africa and the Basketball Africa League (BAL). The incumbent is responsible for creating and executing high-quality static and motion visual content across multiple platforms, supporting the marketing, fan engagement, and corporate objectives of the organization across the African continent.
Major Responsibilities
Creative Development & Design
- Create graphics and motion assets for digital, social media, print, merchandise, reports, and events.
- Develop visuals for concepts, campaigns, marketing programmes, newsletters, and internal communications.
- Adapt global brand templates to local contexts while maintaining brand consistency.
- Design materials for fan engagement, player programmes, corporate events, and in-arena branding.
- Design and format reports, presentation decks, and other visual materials for internal and external use.
Motion Graphics & Animation
- Produce short-form motion graphics, intros, and transitions for use across social and digital platforms.
- Design animated templates and effects to enhance storytelling and elevate BAL’s and NBAA’s visual identity.
- Support content and video teams with graphic elements, lower thirds, and animated titles.
Campaigns & Brand Execution
- Collaborate with the Brand Marketing and Advertising team on creative concepts and campaign rollouts.
- Work closely with creative and strategy agencies to align on design direction and execution.
- Ensure all creative assets meet BAL and NBAA brand guidelines and reflect the organisation’s visual standards.
- Support multi-platform campaigns with consistent design across static, motion, and digital formats.
Cross-Team Collaboration
- Partner with Digital, Social, Events, Fan Experience, and SRPP teams to design assets supporting their initiatives.
- Create visuals for influencer activations, marketing partnerships, and grassroots programmes.
- Develop social media assets, including banners and promotional content, aligned with content calendars.
- Support various departments with timely, high-quality creative deliverables.
Reporting
- Maintain a structured design library and archive of all creative assets.
- Track creative timelines and share regular updates on asset delivery and creative output.
Required Skills and Knowledge
- Experience in Adobe Creative Cloud Suite (Photoshop, Illustrator, InDesign) for comprehensive professional design, Figma for UI/UX design and collaboration, and Canva for user-friendly template-based design.
- Understanding of motion design principles, typography, and visual hierarchy.
- Independent, proactive, and solutions-focused, with excellent organisational skills.
- Ability to translate campaign strategies into impactful visual and animated content.
- Ability to multitask and to work across teams and external partners.
- Knowledge of the basketball landscape in Africa is a plus.
- Travel within Africa may be required.
Experience Needed
- 2 to 3 years of experience in graphic and motion design within sports, entertainment, or creative industries.
- Design and graphic skills, including proficiency in Adobe Creative Cloud Suite and other creative tools.
- Business-level fluency in English and French; Arabic is a plus.
- Proven experience in digital marketing, with sports industry experience considered an advantage.
- A portfolio showcasing both static and motion work is required.
Qualification
