The role of the Community Outreach Officer, based in Kisumu, is critical in driving the growth of CIC Microinsurance. This is achieved by generating new business, engaging with communities and institutions, and actively promoting Microinsurance products within the assigned regions and sectors. The position involves robust efforts in lead generation, relationship management, client education, and ensuring efficient service delivery in collaboration with internal teams.
This position offers an attractive performance-based incentive and override commissions.
Key Responsibilities
- Lead Generation & Prospecting: Identify and recruit new clients and intermediaries (cooperatives, MFIs, registered groups and bancassurance partners). Responsibilities also include reactivating dormant accounts and expanding CIC’s outreach channels.
- Client & Partner Engagement: Conduct community sensitization, product presentations, and training sessions for clients and intermediaries to drive awareness and product uptake.
- Sales Support & Administration: Prepare proposals and quotations, follow up on leads, track sales pipelines, and collaborate effectively with underwriting and customer service teams to ensure smooth client onboarding.
- Market Intelligence: Gather and share insights on current market trends, customer needs, and competitor activities to support continuous product improvement.
- Target Achievement: Consistently achieve individual and team sales targets while upholding CIC’s brand values, ensuring high customer satisfaction, and maintaining policy persistency.
Qualifications and Requirements
- Education: Minimum of a Diploma in a business-related field. A Bachelor’s degree is desirable.
- Professional Certification (Advantageous): Professional qualifications in Insurance (COP/ECOP/Diploma in Insurance – AIIK/CII/LOMA) are an added advantage.
- Skills: Excellent communication, presentation, and interpersonal skills. Must possess strong negotiation and problem-solving abilities.
- Experience: Proven experience in community engagement, sales, or field mobilization will be an advantage.
- Age: Must be 25 years and above.
