The Business Development Manager (Coast) role is critical in driving growth and managing client relationships within the professional services environment of a law firm, specifically targeting the Kenyan Coast region (including Kilifi, Malindi, Kwale, Lamu, etc.). The role requires a candidate who can leverage a legal background (LLB and current practicing status) combined with advanced business development and commercial skills.
Qualifications, Experience, and Knowledge
Educational Background:
- A Bachelor’s Degree in Law (LLB) with a current practicing status.
- Advanced Degree (Highly desirable added advantage): A Master’s in Business Administration (MBA) or a specialized Master’s in Marketing, or a professional certification (e.g., CIM, Project Management/PMP).
Professional Experience & Expertise:
- 5+ years of progressive experience in a senior Business Development or Client Relationship Management role.
- Significant experience within a professional services environment, specifically in a law firm.
- Proven track record of generating new business and managing client relationships.
- An understanding of the local economy (tourism, port, trade, real estate, etc.) within the Kenyan Coast region (COAST, Kilifi, Malindi, Kwale, Lamu etc).
- Experience working with or within organizations with a multi-jurisdictional/regional African presence would be a significant advantage.
- Ability to develop, implement, and track comprehensive annual BD and Marketing strategies.
- Exceptional Networking, Interpersonal, and PR skills. Demonstrated success in building and maintaining relationships with key corporate clients and stakeholders.
- Solid knowledge of digital and non-digital marketing techniques, brand visibility, and communications strategy.
- An understanding of the attorney-client relationship and the ability to articulate complex legal matters in a commercial context (commercial acumen).
- Willingness to travel regularly within the Coast region, to the Nairobi headquarters, and to other regional African offices as required.
- Exceptional Communication: Both written (for proposals/reports) and verbal (for presentations/networking) in English. Proficiency in Kiswahili (especially vital for the Coast region) is an added advantage.
- Ability to work collaboratively and influence busy partners and lawyers, encouraging them to participate in BD activities.
- A proven ability to generate measurable business leads and meet defined revenue targets (ROI focus).
- Flexibility and resilience to thrive in the fast-paced environment of a top-tier law firm with a regional matrix structure.
- Excellent knowledge of MS Office and experience with Client Relationship Management (CRM) software.